The National Center of Lesbian Rights (NCLR) consulted with Orange Square Design (founded by Kristine Merz) where I had an internship. The non-profit organization gave a brief for new items to be designed and sold for their online shop to raise awareness to equal gender rights. For the graphics of the products, I wanted to show their power on helping people nationwide in the United States.
The misson statement of the NCLR:
“The National Center for Lesbian Rights is a national legal organization committed to advancing the civil and human rights of lesbian, gay, bisexual, and transgender people and their families through litigation, public policy advocacy, and public education.”
NCLR is located in San Fransisco and they help many people every day.
The graphics have small changes depending on which product it will be applied to but the main idea stays the same.
Graphics for kids products: